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Launch

Open your doors and land your first real customer. Make a checklist, map how people find you, tell the people you know, run a first push and learn from what happens.

Steps

  1. Make a launch checklistList everything that must be ready and mark what's still open.
  2. Map how people find youSketch the path from hearing about you to buying or signing up.
  3. Tell the people you knowReach out personally to your first ten people.
  4. Run your first pushPut one simple promotion in front of your audience.
  5. Land your first customerFollow up and make it easy to say yes.
  6. Test your offerWatch what people respond to and adjust the price or the wording.
  7. Write down what you learnedRecord what worked and what didn't while it's fresh.
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